Chris Budd

Chris Budd founded financial planning company Ovation Finance Ltd in 2000. He sold a majority of Ovation to an Employee Ownership Trust in March 2018.

He is the author of four books, The Financial Wellbeing Book about money and happiness, and The Eternal Business, and two novels. His consultancy, The Eternal Business, helps business owners work out if selling to an Employee Ownership Trust might be their own succession plan.

Chris writes The Financial Wellbeing Podcast. He founded the Initiative for Financial Wellbeing (IFW), and is currently Chairman. The IFW aims to help advisers to help their clients to be happier, not just wealthier.

Chris lives in Somerset with his family and too many guitars.